Article automation pipeline

In Duplico, we needed a way to produce and optimise SEO content at scale without manual bottlenecks. I built an end-to-end automation that handled the entire article workflow — from research to draft creation.

The system used Frase AI's API to run automated SERP research and content optimisation, ensuring every article was aligned with what was actually ranking. Once written and optimised, articles are pushed directly to WordPress via the REST API as draft. The only thing that is needed was a simple manual check and publishing.

My role: Built end-to-end Employee: Duplico Tools: Frase AI API, WordPress REST API